Horrible Future
Horrible Future is a new comic book production studio by Mark Schey and Chris Northrop. The logo was inspired by retro campy horror titles from the 1950s & 1960s.
Project Credits
Agency:
Second Melody
Overview
Logo Design
The Inspiration
I dove deep into retro horror titles and discovered there was a charming commonality— distressed display type.
Early Iterations
Once the style for Horrible Future was pinned down, typefaces from top font foundries were explored.